SCENT MARKETING
APPEAL TO YOUR CUSTOMERS
SCENT MARKETING
Mood Media®’s Scent service transforms the perception of your brand identity and environment. Carefully selected fragrances create strong, positive links to your brand and environment that live with consumers long after they have left your business.
Studies conducted by Mood Media® in conjunction with ESOP show that the key factors consumers consider when evaluating a commercial experience are odour, cleanliness, space and music. A good experience at this level could make the difference between customers returning or not, so making sure this experience is the right one requires expert advice and technology.
The feelings of well being and harmony that are generated from the fragrances we encounter make us react without thinking, subtly altering our perception of time, and majorly influence our experience.
Our approach
At Mood Media®, we pride ourselves on our ability to provide services that enhance business environments. We utilise the power of smell stimulation to create a specific fragrance for your business. Appealing to the sense of smell is a strong part of a multi sensorial marketing approach capable of enhancing the harmony of a brand experience.
